What Digital Transformation Means to Us


If you happened to grab yourself a copy of The Times on the 1st of March, you would’ve also managed to get your hands on Raconteur’s latest special report.

And if you didn’t, don’t worry, you can find a link to the report here.

The subject up for discussion was Business Transformation, and ordinarily, that alone would have sent us running to the newsstand. But we were equally as excited to see our long-term client, Digital Works Group, make an appearance – flip to the back page to see their advert.

They also provided the Raconteur’s website with a wonderful piece of thought leadership written by senior partner Malcolm Cotton, called ‘What Exactly Does Digital Transformation Mean?’.

Click that link and read it for yourself – it’s a great article – and when you do, the same section might just leap out at you as it did for us:

“… there are still many who are holding back from taking that important strategic step forward to embrace the benefits of digital innovation.

We are firmly of the opinion that this inertia is in no small part down to the misconception that digital transformation requires wholesale change and disruption to a business.”

This resonates with us because we encounter that very same phenomenon when discussing cloud technology with new and prospective clients. And so, we have been inspired to give you our take on what digital transformation means to us within the context of the accounting industry and the services we provide.

With AI and machine learning making its way into Software and Accounting Applications we are seeing more of the mundane compliance work handled automatically. This frees us up to provide more advisory services to our clients. Helping them plan, forecast, strategize and budget for growth. For our clients, “embracing digital innovation” is often about trusting what the figures say… Clients have an enormous amount of data about their financial lives, both personal and business… it can provide tremendous insight if this data is handled properly.

Join the discussion on Twitter using the hashtag #BusinessTransformation.

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